Advertising and Marketing Communications Management - Advanced Diploma
The three-year Advertising and Marketing Communications Management Ontario College Advanced Diploma program prepares you to take your career into many industries. By combining business theory and creative messaging, this industry-respected program enables you to develop skills in idea conceptualizing, copywriting, layout and production design. You also develop integrated marketing communications strategies through researching what drives target audiences and planning how to reach them effectively.
Experienced, industry-connected faculty prepare you to plan, create and implement marketing communications. Key class projects work on real advertising and marketing communications issues with local companies as clients. As well, alumni and industry leaders act as guest speakers in every semester.
Put classroom theory to work through hands-on creation in one of the second-year student-run business unit teams:
- the award-winning Algonquin Times and Glue Magazine - where teams work on websites, print editions, social media channels, events and apps
- DIGG - the student-run ad agency where every client has a unique problem to be solved
- SLiDE - the in-house marketing department for Algonquin`s DARE District that works with Ottawa entrepreneurs.
The program encourages you to expand your learning and network through optional class trips in the second and third year. As a second-year student, you have the unique opportunity to visit and tour select advertising and marketing agencies and visit program alumni in Toronto. As a third-year student, you have the opportunity to visit New York and attend one of the largest industry conferences in the world, Advertising Week.
At the end of the program, take your real-world experience a step further with six-week job placement within the area of advertising and marketing communications. Upon graduating, be ready to start your career in this field.
Campus Information
Ottawa
A college campus should be designed around student needs. It should include the facilities — from public busing to affordable, healthy food services — that make student life efficient, worry-free, and productive. Students have varied interests and needs. That’s why the Ottawa campus of Algonquin accommodates a diverse range of requirements. A college campus should be setup to encourage discussion, with students enriching each other’s experience, providing friendship, support and offering a special way to learn.
Intakes
- Jan
- Sep
Application Processing Time in Days: 45
Application Process
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Graduates may find employment in the creative and client-service roles in advertising agencies. They may also work in any organization, regardless of industry, that has a marketing, communications, media or promotions department. Opportunities and roles exist in advertising, events, PR, digital, social media, promotions, sales and media fields. With experience, graduates may become self-employed or launch new advertising or marketing communications businesses.
Admission Requirement / Eligibility Criteria
College Eligibility
- Ontario Secondary School Diploma (OSSD) or equivalent. Applicants with an OSSD showing senior English and/or Mathematics courses at the Basic Level, or with Workplace or Open courses, will be tested to determine their eligibility for admission; OR
- Academic and Career Entrance (ACE) certificate; OR
- General Educational Development (GED) certificate; OR
Mature Student status (19 years of age or older and without a high school diploma at the start of the program). Eligibility may be determined by academic achievement testing for which a fee of $50 (subject to change) will be charged.
Program Eligibility
- English, Grade 12 (ENG4C or equivalent) with a grade of 70% or higher.
- Mathematics, Grade 11 (MBF3C or equivalent).
- Applicants with international transcripts must provide proof of the subject specific requirements noted above and may be required to provide proof of language proficiency. Domestic applicants with international transcripts must be evaluated through the International Credential Assessment Service of Canada (ICAS) or World Education Services (WES).
- IELTS-International English Language Testing Service (Academic) Overall band of 6.5 with a minimum of 6.0 in each band; OR TOEFL-Internet-based (iBT)-overall 88, with a minimum of 22 in each component: Reading 22; Listening 22; Speaking 22; Writing 22.
Should the number of qualified applicants exceed the number of available places, applicants will be selected on the basis of their proficiency in English and mathematics.
For More Information Pls Contact To Our PSA Counselor.
- Course Code: 1456X01FWO
- Course Type: Full Time
- Course Level: Under Graduate Diploma or Certificate
- Duration: 03 Year
-
Total Tuition Fee:
58752 CAD
Average Cost of Living: 22895 CAD /year
Application Fee: 95 CAD
Similar Programs
- Advanced Diploma in Business Administration (Core) at Algonquin College
- Business (Co-op and Non Co-op Version) - Diploma at Algonquin College
- Certificate in Applied Management at Algonquin College
- Certificate in Accounting at Algonquin College
- Tourism - Travel Services (Diploma) at Algonquin College
- Hospitality - Hotel and Restaurant Operations Management (Diploma) at Algonquin College